Joanie AW Chinoserie Collection (2)

Joanie A/W Collection -Part 1!

 Joanie clothing has a cool vintage edge for the modern day.  The pieces are fun, unique and so many are breastfeeding friendly.  In conjunction with Joanie we have picked our favourite nursing friendly pieces from their new A/W collection, tried one for size and bring you news of an exclusive just for you!

To help you look forward to and relish the golden days that are autumn, Joanie has unveiled its new Chinoiserie Collection for Autumn/Winter.  The collection takes its influence from 17th century art with a rich colour pallet and ornate wallpaper inspired prints.

The new collection includes details such as beautiful mandarin collars, kimono sleeves and intricate jacquard pieces but all whilst retaining the feminine silhouette and retro edge that Joanie is known for.

We are also VEEERY excited to say Joanie are giving us an exclusive sneak peak at the next lines to be launched from their new collection in September.  We will bring you our top picks before anyone else has even laid eyes on them-great exclusive for Can I Breastfeed In It? We have seen the outfits and can’t wait to share, bring on the sassy boots weather!

How it all began….

 Joanie was born out of a desire to create vintage-inspired style for the modern wardrobe, with fun, flirtation and femininity at its heart.  Inspired by Great Aunt Joanie; a glamorous woman who tapped and twirled her way through the fifties and sixties and who enjoys nothing more than an afternoon of tea dancing and an ice cold glass of ginger beer finished off with “That’s Champion”.

Joanie are passsionate about making beautiful clothes, with a pinch of playfulness, a splash of quirkiness and a healthy dose of nostalgia and all effortlessly cool!  Joanie’s pieces are always available in sizes 8-22 with a fun take on the vintage look and feminine silhouettes, celebrating individuality.

Courtney Ruffle Front Tea Dress – Black

The Courtney dress is described as” the vintage-inspired dress you’ve been looking for…”  This is an adorable dress, everything about it, the fabric, the fit, the quality, the little details…..


The dress is actually two parts, a sleek black under slip with adjustable straps, and then the delicate chiffon dress layer.  The chiffon especially is so graceful, it may be sheer but with the black slip beneath I feel totally confident in this dress.   The chiffon layer has a side zip and the waistline sits at a very flattering height above the hips.  It is not elasticated but a fitted waistline that really gives a pretty silhouette to the dress.  It is such a lovely tea dress shape!

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It is maybe not easy to see in the photos, but the dress has beautiful inticate frill and lace detail to the bodice.  There are lace details to the side of the button placket and the undoubted prettiest little frill collar which I love.  The little cap sleeves have a slight puff to them and are edged in the same delicate lace.   The button through placket has dainty shell type buttons that are so perfect for the dress.  I wasn’t sure how easily the buttons would undo for quick nursing access, however they were proven by my baby deciding he needed milk as soon as I put the dress on! So yes breastfeeding access is simple, the underslip also has the added bonus of helping a bit with modesty when feeding.


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The skirt of the dress is a cool but sophisticated shape that is adorably floaty.  The skirt sits on the knee for my 5ft 4 and a half…. the length is perfect for the modern-vintage style of dress, and for wearing with your choice of heels or boots.  The dress is also available in a soft pink or green option.

You could wear this dress in Autumn with a cool leather jacket or a big bright wool coat, with fishnets, boots or funky chunky shoes. I would wear this dress for occasions or even for playdates – just because I want to feel good!  The beauty is it is just a lovely dress that also happens to be suitable for breastfeeding.  The dress just feels effortlessly cool and that bit special.  It is the sort of dress you want to wear, not to be looked at in your wardrobe but to be enjoyed and have fun in.  This dress makes me feel like me.


The dress is £40 and I think that is a great price.  The nursing access, quality of the dress, the material, the cool little details, the lovely fit and shape of the dress, this is one pretty, champion dress.

Click here to buy Courtney Dress

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Corey Leopard Print Dress

Fabulous leopard print dress, animal prints are so hot this Autumn.  Button fronted and with a cute frilled yoke and collar, not to mention front pockets.  Love this dress, for being nursing friendly and for the design, the print and all the potential fun styling it.

Click here to buy Corey Leopard Print Dress

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Corey Lip Print Dress

If you are less of an animal the Corey dress also comes in another cool print, the funky Corey Lips print dress, not sure which I prefer!

Click here to buy Corey Lip Print Dress


Joanie Tiggy Polka Dot Dress

This elegant midi dress has a pretty pale pink polka dot.  The wrap-style front being perfect for nursing.  The dress has a zipped back, cuffed sleeves and a clever and well styled wide waist panel to give a lovely feminine fit.  Feel gorgeous swishing in this midi dress, wear whenever just to feel fabulous!

Click here to buy Tiggy Polka Dot Dress


Karlie Contrast Floral Shirt Dress

This cute, smart and unique dress has a flavour of the Orient to it, with its floral print on black with a pink piping edge.  There is a button-through front, neat collar and a flattering tie waist to create that beautiful feminine silhouette.  A dress for all seasons this look is cool for all year round – with red scarf and boots for Autumn and slider sandals for Summer.

Click here to buy Karlie Contrast Floral Shirt Dress


Katrine Floral Wrap Front Midi Dress-Rust

This is such a feminine, floaty dress with a cheeky side split!  Midi dresses are so versatile, for chasing after children, wearing for occasions, from summer through to Winter with some cool layering going on!  The dress has a wrap front for nursing access and a flattering elasticated waist to give your figure elegant definition.  The floral print is bold yet delicate with a feel of the Orient.

Click here to buy Katrine Floral Wrap Dress – Rust


Katrine Floral Wrap Front Midi Dress-Black

The Katrine wrap dress is also available in black with the same graceful print, kimono sleeves and cheeky skirt split.

Click here to buy Katrine Floral Wrap Dress – Black


Prudence Floral Jacquard Pinafore Dress

Prudence has a 60s feel with the Orient edge of the new collection.  This deep v pinafore dress has pockets and a retro-style exposed zip.  Pair this dress with tights and ankle boots and a breastfeeding vest, top or crop top for easy nursing.  Why can’t Mummys look edgy and cool?!

Click here to buy Prudence Floral Jacquard Pinafore Dress


Ali Cutwork Collar Blouse – Blue

This blouse has beautiful intricate cut out detail on the collar, and neat cuff detail.  A lovely work look but I say it’s too nice to wear for work!  Wear with an a-line skirt or dark denim jeans or tailored trousers, a beautiful blouse like this is a really great wardrobe piece.

Click here to buy Ali Blouse- Blue


Ali Cutwork Collar Blouse – Pink

The delicate Ali blouse is also available in a soft pink, tea with jacquard, grey or your favourite denim!

Click here to buy Ali Blouse- Pink


Apron Cotton Pinafore

Pinafores are most definitely in!  Such a neatly styled pinafore with pockets at the hip, a zip back and button fastened straps.  Wear with your favourite breastfeeding friendly vest or top and look vintage cool in this cute pinafore dress.  Available in green, navy and pink.

Click here to buy Apron Pinafore- Green


Outfit of the Week

Discreet Bowtique
Sally Dress
From £36.00

This perfect fitting dress is made of a lovely jersey fabric with a double layer and hidden slits for feeding. In turquoise, purple, grey, black, navy blue.

Size range: 8, 10, 12, 14, 16, 18